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Guidance for Online Use of Web Measurement and Customization Technologies, M-10-22
Issued By: OMB - Effective Date: 06.25.2010, 105.218K, pdf
Abstract: On January 21, 2009, the President issued a memorandum calling for the establishment of "a system of transparency, public participation, and collaboration." The memorandum required an Open Government Directive to be issued by the Director of the Office of Management and Budget (OMB), instructing "executive departments and agencies to take specific actions implementing the principles set forth in this memorandum." Implementing the President's memorandum, OMB's Open Government Directive requires a series of measures to promote the commitments to transparency, participation, and collaboration.
This Memorandum establishes new procedures and provides updated guidance and requirements for agency use of web measurement and customization technologies. The central goal is to respect and safeguard the privacy of the American public while also increasing the Federal Government's ability to serve the public by improving and modernizing its activities online. Any use of such technologies must be respectful of privacy, open, and transparent, and solely for the purposes of improving the Federal Government's services and activities online.
